The original fast-track recovery breast augmentation experience! Learn More

Board-Certified Plastic Surgeon · Dallas, TX

William P.Adams Jr. MD

#1
Newsweek America’s Best
Plastic Surgeons · 2021

Pioneer of the 24-Hour Breast Augmentation Recovery technique, published academic author, and one of the world’s foremost educators on breast implant surgery — practicing in Dallas, TX for over 20 years.

Dr. William P. Adams Jr. MD — Board-Certified Plastic Surgeon Dallas TX

20+
Years in Practice
<3%
Reoperation Rate
UTSW
Associate Professor
ASAPS
Vice President & Education Commissioner

About Dr. Adams

An International Authority
on Breast Surgery

Dr. William P. Adams Jr. is a Board-Certified plastic surgeon and an internationally recognized authority on breast augmentation and breast implant research. He spent his first 10 years in practice within the Department of Plastic Surgery at UT Southwestern Medical Center before transitioning to full-time private practice — allowing him to devote more time to his patients and to advancing the science of cosmetic breast surgery.

He is currently an Associate Professor in the Department of Plastic Surgery at UT Southwestern Medical Center and serves as Director of the UTSW Aesthetic Surgery Fellowship Program — training the next generation of plastic surgeons.

As Chief Medical Officer of The Plastic Surgery Channel and a prolific published academic author, Dr. Adams has shaped how breast augmentation is taught and practiced worldwide.

“Dr. Adams is an international authority on breast augmentation and breast implant research. He developed new techniques that have made breast augmentation safer for patients everywhere.”

Dr. Adams lecturing on breast augmentation surgery

Key Roles
  • › Board-Certified Plastic Surgeon
  • › Associate Professor, UTSW
  • › Director, UTSW Aesthetic Fellowship
  • › Chief Medical Officer, Plastic Surgery Channel
  • › ASAPS Vice President & Education Commissioner
  • › Pioneer of 24-Hour Breast Augmentation
  • › Published Academic Author & Researcher

Areas of Excellence

What Sets Dr. Adams Apart

I
World Educator

Dr. Adams has presented more on the innovation of breast augmentation in the past five years than arguably anyone else in the world. He developed an elite curriculum giving surgeons everywhere access to safer, superior techniques — published in his academic textbook “The Process of Breast Augmentation.”

II
Clinical Researcher

A national and global authority on breast implant surgery and implant-related issues, Dr. Adams developed new irrigation techniques now used in clinical breast implant surgery worldwide. His research has fundamentally improved outcomes and safety for patients globally.

III
Pioneer of 24-Hour Recovery

His proprietary 14-point plan — featuring unique surgical techniques that minimize tissue trauma — allows 99% of patients to return to their normal routine within 24 hours of surgery. His published reoperation rate of less than 3% stands far below the national average of 15–23%.

Career

Experience

Dr. Adams spent his first decade in the Department of Plastic Surgery at UT Southwestern Medical Center before transitioning to full-time private practice. He remains an Associate Professor at UTSW and Director of its prestigious Aesthetic Surgery Fellowship Program — one of the few programs of its kind in the United States.

“His passion for performing surgery and changing the lives of his patients mirrors his passion for educating the next generation of plastic surgeons.”

Publications & Science

Research

Dr. Adams developed new irrigation techniques for clinical breast implant surgery that have become widely adopted. He serves on the FDA Breast Implant Task Force and the Editorial Board of the Aesthetic Surgery Journal, contributing to the evidence base that guides surgeons worldwide.

He is a published academic author whose textbook “The Process of Breast Augmentation” is a definitive resource for plastic surgeons across the globe.

Recognition

Honors & Awards

2021
Newsweek America’s Best Plastic Surgeons — Ranked #1 for Breast Augmentation
2019
ASAPS Special Leadership Award
2019
UTSW Plastic Surgery Clinician of the Year
2018
OCSPS Presentation Award
2011–2016
Castle Connolly Top Doctor
2005
UTSW Plastic Surgery Clinician of the Year
2001
UTSW Faculty Excellence Award
1996–1998
Department of Plastic Surgery Teaching Award

Memberships

Professional Societies

American Board of Plastic Surgery
Board Certified
American Society of Plastic Surgeons
ASPS Member
American Society of Aesthetic Plastic Surgery
Vice President & Education Commissioner
Aesthetic Society Education & Research Foundation
Former President
Dallas Society of Plastic Surgeons
Former President
FDA Breast Implant Task Force
Committee Member
Plastic Surgery Research Council
PSRC Member
Aesthetic Surgery Journal
Editorial Board Member
Procedures

Surgical Focus

Dr. Adams’ primary surgical specialties represent the full spectrum of cosmetic breast and body procedures, approached with the precision and evidence-based techniques that define his practice.

Breast Augmentation
Breast Lift
Breast Reduction
Breast Reconstruction
Implant Revision
Body Contouring

Beyond the OR

Life Outside of Plastic Surgery

Dr. Adams resides in Dallas, Texas, with his wife, two children, and two cats. Outside the operating room, he’s a passionate supporter of his son and daughter’s athletic pursuits and an enthusiastic cyclist.

A devoted fan of Dallas sports teams, 80’s rock music, and a good craft beer, Dr. Adams is currently learning to play guitar. His love of travel keeps him connected to a broader world — just as his love of teaching keeps him connected to the future of plastic surgery.

“The same curiosity and drive that makes Dr. Adams an exceptional surgeon makes him an exceptional teacher, researcher, and human being.”

Begin Your Journey

Schedule Your Consultation

Meet Dr. Adams and experience the personal, evidence-based approach to cosmetic surgery that has made him one of Dallas’ most trusted surgeons.




Videos

Adams Philosophy

Dr. Adams reviews his practice philosophy of the renowned Breast and Body Contouring click here.

3D Breast Imaging

Patient rate 3D imaging as #1 advance! click here.

View more videos...

Patient Testimonials

“Dr. Adams and his staff are absolutely amazing. I drove from out of state to see Dr. Adams.”
“Overall, best experience from any other surgeon I visited!.”